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Ascent Tea
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Same energy.
No crash.

Matcha has the same caffeine as coffee - plus L-theanine for calm, steady focus that lasts 4-6 hours. No jitters. No 2pm wall.

Try It - $25

10 single-serve sticks · Free shipping over $50

Iced matcha in hand
MatchaCoffee
Sustained energySteady focus vs spike-and-crash
4-6 hours
1-3 hours
Antioxidants (EGCG)Per serving. Coffee has zero EGCG.
100+ mg
0 mg
L-TheanineThe calm-focus compound. Only in tea.
25-45 mg
0 mg
Jitters & anxietyL-theanine counteracts caffeine anxiety
Rare
Common
Cortisol spikeCoffee triggers your stress hormone
Minimal
+30-50%
Teeth stainingMatcha pigments wash off with brushing
Minimal
Heavy

Why people are switching

29% of coffee drinkers are open to alternatives. Here's what they're finding.

Calm focus, not jittery energy

L-theanine - an amino acid found only in tea - promotes alpha brain waves, the same state as meditation. Combined with caffeine, it improves focus and alertness without the anxiety. Coffee has caffeine but zero L-theanine.

No crash, no second cup

Coffee spikes your cortisol 30-50% above baseline within an hour, then drops you. Matcha's L-theanine slows caffeine absorption, giving you 4-6 hours of steady energy.

Easier on your body

Coffee is acidic enough to irritate your stomach and stain your teeth. Matcha is near-neutral, gentler on your gut, and its catechins actually support oral health.

More in every cup

You consume the entire ground leaf - including vitamins A through K, minerals, chlorophyll, and 100+ mg of EGCG antioxidants per serving. With coffee, you throw the grounds away.

Supports metabolism

Studies in the American Journal of Clinical Nutrition found matcha's catechins increase fat oxidation by 17% during exercise and boost 24-hour calorie burn by 4%.

Better for your skin

EGCG stimulates collagen production, protects against UV damage, and fights free radicals. Coffee's cortisol spikes do the opposite - accelerating breakdown.

Your first matcha, made easy.

Single-serve sticks. Just tear, pour into hot or cold water, mix. No whisk, no mess, no measuring. Cafe-quality matcha anywhere.

Ceremonial GradeSourced from JapanSingle-Serve SticksFree US Shipping

Switch in a week.

You don't have to quit coffee cold turkey.

1

Swap your afternoon cup

Keep your morning coffee. Replace the afternoon one with matcha. Feel the difference by 3pm.

2

Notice: no crash

Steady energy through dinner. No 2pm wall. No reaching for a third cup.

3

Go full matcha

Swap the morning cup too. Any mild withdrawal fades in 3-5 days.

$2.50 per stick.
Less than your daily coffee.

10 sticks per box. Enough for a full transition week with room to share.

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